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Fundraising Analytics: Using Data to Guide Strategy

By Tom Watson on April 2, 2008No Comment

fundraising analyticsFundraising Analytics: Using Data to Guide Strategy
Joshua M. Birkholz
ISBN: 978-0-470-16557-7
224 pages



“Josh Birkholz makes a complex topic totally accessible. Any organization that doesn’t understand the use of analytics today risks not being around tomorrow. This book is a must-have for every development shop.”
                      -Arthur J. Ochoa, S.V.P. of Community Relations, Cedars-Sinai Medical Center

» Buy now from Amazon
» Buy direct from Wiley

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